BrandGIGI
ProjectBrand Identity

GIGI Brand Identity 2022
Associated creatives
Tags
Description
Red promotional posters for GIGI are wheat-pasted in a row across a dark painted brick wall on an urban street. The display includes typographic layouts, a red neon rose illustration, and text reading 6161 reasons to be more alive and Sophia Loren in Il Segno di Venere. The pavement below consists of grey stone flags, and a bright red door is visible on the right. Graphic design by Zware Jongens.
Style
Artistic, Horizontal, Clean, Graphic
Techniques
Typography, Spray paint / graffiti
Color
Crimson (50%)
Jet Black (50%)
Background
Street
Context
Advertising Campaign