Getty Brand Identity 2023

Description

This graphic design piece features an elderly man with a long white beard and cap, shown in profile against a black central panel, positioned over an interior view of a large auditorium with tiered seating. Bold white typography at the top reads "HURRICANE MAMA," accompanied by descriptive text blocks framing the central portrait. The composition merges typographic layout with photographic portraiture and architectural background elements. The overall aesthetic is editorial and dramatic, with high contrast between the dark central portrait and the warm, ambient lighting of the concert hall background.

Style

Artistic, Vertical, Clean

Techniques

Typography

Industries

Music

Color

Background

Theatre

Context

Advertising Campaign