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ProjectBrand Identity
Getty Brand Identity 2023
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Description
This video project produced for Getty features a rotating sequence of intricate architectural study models and design objects created by Frank O. Gehry and Associates. Against a dark background, each sculptural model is accompanied by museum-style informational placards detailing the title, date, medium, dimensions, and accession numbers of the physical works. The minimalist presentation highlights the tactile textures of foam board, paper, wood, and pins used in the architectural design process. Created as part of the Brand Identity project with graphic design credited to Resn.