GCDS Spring 2024 Ad Campaign 2024

Description

Part of the GCDS Spring 2024 ad campaign, this image features a man and a woman posing near an ornate railing outdoors. The man wears a light-coloured jacket over a red hoodie and dark trousers, leaning forward with his arms on the railing. The woman stands upright next to him, wearing a strapless black dress with contrasting white side panels, a black choker, and holding a small red heart-shaped handbag. The background shows a building exterior with reflective glass doors and windows mirroring distant palm trees. Photography is credited to Backgrid, with creative direction by Giuliano Calza and styling by Ryan Dodson.

Style

Editorial, Vertical, Earthy, Clean

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Background

Residential Building

Context

Advertising Campaign