BrandGCDS
ProjectSpring 2024 Ad Campaign

GCDS Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This photograph from the GCDS Spring 2024 ad campaign captures a man and a woman walking together along a dark street at night. The man wears a color-blocked blue and yellow bomber jacket with white mesh detailing, dark trousers, a dark beanie, and light-rimmed glasses. Beside him, the woman wears a sleeveless pale yellow mini dress paired with tall white platform boots. The direct flash lighting creates sharp highlights against the dark background, emphasizing the streetwear styling and the candid mood of the scene.
Style
Editorial, Vertical, Gritty, Clean
Techniques
Flash
Industries
Streetwear
Color
Jet Black (50%)
Royal Blue (30%)
Pure White (20%)
Background
Street
Context
Advertising Campaign
