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BrandGap
ProjectSpring 2024 Ad Campaign
A multi-panel collage of fashion campaign portraits featuring diverse models in Gap denim clothing styled by Dapper Dan.

Gap Spring 2024 Ad Campaign 2024

Associated creatives

Joshua Kissi
Joshua KissiPhotographer & Director
Dapper Dan
Dapper DanTalent
Margaret Porter Troupe and Duane Harper Grant
Margaret Porter Troupe and Duane Harper GrantTalent

Tags

gap denim campaigndapper danjoshua kissidenim jacketgap hoodiefashion campaign portraitgroup of models in denimgap spring campaign

Description

This multi-panel composite image showcases the Gap Spring 2024 ad campaign photographed and directed by Joshua Kissi. The visual features talent including Dapper Dan, Margaret Porter Troupe, and Duane Harper Grant modeling collaborative denim pieces, hoodies, and jackets with custom embroidery. The portraits combine indoor interior settings with rich green and plum wall tones, capturing distinct street and heritage styling. The lighting highlights textures of denim, wool, and layered apparel across various subjects and poses.

Style

Editorial, Horizontal, Commercial, Clean

Techniques

Analogue / film

Industries

High Street Fashion

Color

Navy (50%)
Camel (30%)

Background

Set-dressed

Context

Advertising Campaign