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  • ·FRAME Spring 2024 Ad Campaign with Amelia Gray
BrandFRAME
ProjectSpring 2024 Ad Campaign
Model Amelia Gray lying on a bed wearing a white tank top and blue jeans for a FRAME ad campaign.

FRAME Spring 2024 Ad Campaign 2024

Associated creatives

Erik Torstensson
Erik TorstenssonFrame Creative Director
Erik Torstensson
Erik TorstenssonPhotographer
Amelia Gray
Amelia GrayModel
Mel Ottenberg
Mel OttenbergStylist
Chateau Marmont in West Hollywood.
Chateau Marmont in West Hollywood.Location

Tags

model amelia grayamelia graymodelwoman wearing white tank topwhite tank toptank topblue jeansdenim jeans

Description

This image is part of the Spring 2024 ad campaign for FRAME, photographed by Erik Torstensson. Model Amelia Gray is captured lying face up on a bed with white linens inside a hotel room. She wears a simple white ribbed tank top and blue denim jeans. The background features vertical pleated curtains and a hint of a bedside lamp and pillows. The overall lighting is soft and natural, emphasizing the relaxed atmosphere of the scene.

Style

Editorial, Horizontal, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Pure White (50%)
Denim (50%)

Background

Hotel Room

Context

Advertising Campaign