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BrandFloyd
ProjectBrand Identity
A flat lay image of bright red Floyd brand collateral cards featuring bold white typography scattered across the surface.

Floyd Brand Identity 2019

Associated creatives

Order
OrderGraphic Design

Tags

floyd brand collateralfloyd brand identitybrand collateralgraphic designred cardswhite typography

Description

This image presents a flat lay composition featuring brand collateral materials for Floyd. Vibrant red cards and paper items overlap at various angles across the frame. Bold white typography spells out the brand name FLOYD prominently on the surfaces. Additional small white text indicates product categories such as bed, desk, and side table. The overhead perspective creates an organized yet dynamic arrangement of the corporate stationery.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Industries

Specialty Retailers

Color

Burnt Orange (70%)
Pure White (30%)

Background

Solid Colour

Context

Advertising Campaign