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BrandExpensify
ProjectBrand Identity
Outdoor billboard advertisement for Expensify featuring bold typography on a dark green panel alongside a group of three diverse professionals

Expensify Brand Identity 2023

Associated creatives

The Collected Works
The Collected WorksGraphic Design
Augenblick Studios
Augenblick StudiosIllustration

Tags

outdoor billboard advertisementbillboard advertisementoutdoor billboardbillboardthree womenthree women in officegroup of professionals

Description

An outdoor billboard advertisement for Expensify displays a brand identity campaign mounted on a modern urban building exterior. The large horizontal display is divided into two sections, featuring bold green typography and branding on the left against a dark green panel, and a photographic scene of three diverse professionals in a contemporary office on the right. The lighting is bright and natural daylight, highlighting the clean architectural structure of the building supporting the display.

Style

Horizontal, Commercial, Clean

Industries

Fintech

Color

Forest Green (50%)
Lime (30%)
Pure White (20%)

Background

Residential Building

Context

Out of Home (OOH)