BrandEtro
ProjectSpring 2024 Ad Campaign

Etro Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
A profile-view portrait of an individual with short, cropped platinum blonde hair, captured against an elaborate, dark-toned botanical mural featuring painted animals. The subject wears a structured jacket detailed with a complex, repeating geometric floral pattern in shades of terracotta, white, and black. A contrasting collar with a metallic, dotted texture adds a layer of depth to the silhouette. The lighting is soft and directional, highlighting the contours of the subject's face while keeping the background in moody shadow. The entire composition evokes a surreal, painterly aesthetic that bridges the gap between fashion photography and fine art.
Style
Editorial, Vertical, Cinematic
Techniques
Studio strobe, Natural light
Industries
Luxury Fashion Houses