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Model with bright orange afro hair seated on wooden steps surrounded by botanical floral installations holding a pink handbag

Etro Spring 2024 Ad Campaign 2024

About

An editorial portrait for the Etro Spring 2024 ad campaign features a model with voluminous bright orange hair seated on wooden steps. The model wears a patterned long-sleeve top and matching flared trousers featuring intricate baroque-inspired designs in muted tones. In her hands, she holds a small structured pink handbag with metallic hardware. The surrounding environment is densely packed with tall, slender white stems topped with soft pink and peach floral blooms, creating a surreal greenhouse or garden atmosphere. Soft natural light illuminates the scene, highlighting the detailed textures of the clothing and the botanical elements.

Brand

Etro

Project

Etro Spring 2024 Ad Campaign 2024

Keywords

woman with orange hairwoman holding pink handbagpink handbagpatterned toppatterned trousersorange hairwomanhandbag

Credits

Marco de Vincenzo
Etro Creative Director
Silvia Badalotti
Art Director

Styles

EditorialArtisticVerticalEarthyPolished

Industries

Luxury Fashion Houses

Background

Garden

Context

Advertising Campaign
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