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BrandEli Altman
ProjectBrand Identity
Transparent tape with repeating white typography reading Run Studio arranged vertically against a deep black background

Eli Altman Brand Identity 2019

Associated creatives

Moniker
MonikerGraphic Design

Tags

transparent tapeclear tapeprinted tapetypographywhite typographytextbrand identitypackaging tape

Description

This brand identity project for Eli Altman features transparent packaging tape printed with repeating white typography that reads Run Studio. The translucent strips are twisted and layered vertically across a stark black background, creating overlapping translucent layers and specular highlights along the edges of the tape. Moniker provided graphic design for the project, resulting in a striking graphic composition that plays with opacity, repetition, and contrast.

Style

Artistic, Horizontal, Monochrome, Minimalist

Techniques

Typography, 3D render / CGI

Color

Pure White (50%)
Jet Black (50%)

Background

Black Seamless

Context

Advertising Campaign