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  • ·Dsquared2 Fall 2025 Ad Campaign by Mert and Marcus
Monochrome fashion advertising campaign image featuring models Irina Shayk and Rylea Beth for Dsquared2 Fall 2025.

Dsquared2 Fall 2025 Ad Campaign 2025

Associated creatives

Tags

Description

This monochrome image from the Dsquared2 Fall 2025 ad campaign was photographed by Mert Alas and Marcus Piggott, with creative direction by Dean and Dan Caten and Giovanni Bianco. The frame captures models Irina Shayk and Rylea Beth alongside other talent in a dark, atmospheric interior setting. Irina Shayk wears an open dark blazer over a light top, while Rylea Beth wears a branded grey hooded bodysuit layered beneath a textured fur coat. The high-contrast black-and-white grading emphasizes dramatic lighting and sharp textures across garments and skin. Haley Wollens styled the shoot, with hair by Karim Belghiran, makeup by Sam Visser, and manicures by Jenny Longworth.

Style

Editorial, Vertical, Monochrome, Gritty

Techniques

Analogue / film, Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Charcoal (30%)

Background

Alley

Context

Advertising Campaign