BrandDsquared2
ProjectFall 2025 Ad Campaign

Dsquared2 Fall 2025 Ad Campaign 2025
Associated creatives
Tags
Description
This black and white image is part of the Fall 2025 ad campaign for Dsquared2, photographed by Mert Alas and Marcus Piggott with creative direction by Dean and Dan Caten and Giovanni Bianco. The campaign features a group of models styled by Haley Wollens, with hair by Karim Belghiran and makeup by Sam Visser. The composition shows intimate moments in a nightlife setting against a dark wall featuring graffiti and the brand's logo. The lighting is high-contrast and dramatic, highlighting textured clothing, tattoos, and layered accessories.
Style
Editorial, Horizontal, Monochrome, Gritty
Techniques
Analogue / film, Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Jet Black (70%)
Pure White (30%)
Background
Fabric Texture
Context
Advertising Campaign

