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BrandDKNY
ProjectBrand Identity
An open white notebook with handwritten text resting beside several closed journals branded with DKNY against a plain white surface.

DKNY Brand Identity 2016

Associated creatives

COMMISSION
COMMISSIONGraphic Design

Tags

open notebooknotebookwhite notebookjournalsstacked journalsdkny journals

Description

An overhead view shows an open white notebook with blank pages and dark ribbon bookmarks resting on a white background. Handwritten script reading "to be continued..." appears on the right-hand page. Several closed white journals or notebooks are stacked neatly in the upper right corner, featuring black spines and visible DKNY branding. The monochromatic composition utilizes clean studio lighting and sharp shadows to create a minimalist product display.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Natural light

Industries

E-commerce Platforms

Color

Pure White (80%)
Jet Black (20%)

Background

White Seamless

Context

E-commerce / Product