BrandDKNY
ProjectBrand Identity

DKNY Brand Identity 2016
Associated creatives
Tags
Description
A crisp commercial product photograph features a white DKNY shopping bag set against a neutral white seamless background. The bag displays black strap handles and thin black ribbon ties threaded through the upper body alongside bold black DKNY branding typography. Soft studio lighting casts a gentle shadow beneath and to the side of the bag, emphasizing its clean lines and minimalist aesthetic. The composition highlights the brand identity design through precise studio framing and high-contrast monochrome detailing.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Natural light
Industries
High Street Fashion
Color
Pure White (80%)
Jet Black (20%)
Background
White Seamless
Context
E-commerce / Product