BrandDior

Dior Lunar New Year 2025 Ad Campaign 2025
Associated creatives
Tags
Description
This commercial image for the Dior Lunar New Year 2025 ad campaign showcases a structured white leather handbag as the central hero object. The bag features intricate gold celestial motifs, sunburst patterns, and lettering across its surface, accompanied by hanging gold Dior letter charms. The composition is captured with a moody, dark gradient background and subtle light streaks crossing the upper left. Photographed by Agnes Lloyd-Platt under the creative direction of Maria Grazia Chiuri.
Style
Vertical, Commercial, Moody
Industries
Bags & Accessories
Color
Pure White (70%)
Gold (30%)
Background
Gradient
Context
Advertising Campaign
