Diesel "The Houseguests" Spring 2025 Ad Campaign 2025

Description

This image from the Diesel Spring 2025 ad campaign titled The Houseguests features a woman standing in a domestic kitchen setting holding a distinctive black handbag. The subject wears a metallic grey patterned bikini with string ties and has visible arm tattoos. She is positioned centrally in front of a white vertical tanning bed unit, with pink walls and kitchen cabinetry visible in the background. The lighting is direct and flashes across the scene, creating high contrast and highlighting skin textures. Frank Lebon photographed the campaign under the art direction of Christopher Simmonds and creative direction of Glenn Martens.

Style

Horizontal, Commercial, Saturated, Clean

Techniques

Flash

Industries

Luxury Fashion Houses

Color

Background

Kitchen

Context

Advertising Campaign