BrandCoach
ProjectSpring 2024 Ad Campaign

Coach Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
Wu Jinyan is featured in the Spring 2024 ad campaign for Coach, photographed by Charlie Engman with styling by Olivier Rizzo and creative direction by Stuart Vevers. She is seated atop a blue cylindrical pillar, wearing a matching denim dress and a blue cap, while holding a quilted denim shoulder bag with a gold chain strap. Her dark hair falls past her shoulders as she looks directly toward the camera with a gentle expression. She wears dark boots with metallic hardware accents. The fantastical background depicts miniature city rooftops floating among soft pink and purple clouds under a twilight sky.
Style
Horizontal, Commercial, Pastel, Warm
Techniques
3D render / CGI
Industries
Luxury Fashion Houses
Color
Navy (60%)
Jet Black (40%)
Background
Sunset Sky
Context
Advertising Campaign


