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  • ·Coach Spring 2024 Ad Campaign featuring Wu Jinyan
Wu Jinyan sitting on a blue structure wearing a denim dress and holding a blue quilted handbag amidst pink clouds and floating rooftops.

Coach Spring 2024 Ad Campaign 2024

Associated creatives

Tags

Description

Wu Jinyan is featured in the Spring 2024 ad campaign for Coach, photographed by Charlie Engman with styling by Olivier Rizzo and creative direction by Stuart Vevers. She is seated atop a blue cylindrical pillar, wearing a matching denim dress and a blue cap, while holding a quilted denim shoulder bag with a gold chain strap. Her dark hair falls past her shoulders as she looks directly toward the camera with a gentle expression. She wears dark boots with metallic hardware accents. The fantastical background depicts miniature city rooftops floating among soft pink and purple clouds under a twilight sky.

Style

Horizontal, Commercial, Pastel, Warm

Techniques

3D render / CGI

Industries

Luxury Fashion Houses

Color

Navy (60%)
Jet Black (40%)

Background

Sunset Sky

Context

Advertising Campaign