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  • ·Coach x Observed by Us campaign portrait with Jalin Johnson
BrandCoach x Observed by Us
ProjectCoach X Observed By Us 2023 Ad Campaign
Man wearing denim overalls and a white t-shirt holding a cream-colored crossbody bag against a clear blue sky background.

Coach x Observed by Us Coach X Observed By Us 2023 Ad Campaign 2023

Associated creatives

Stuart Vevers
Stuart VeversCoach Creative Director
Jessica Herschko & Kirsten Dunst
Jessica Herschko & Kirsten DunstObserved by Us Creative Directors
Matthew Yoscary
Matthew YoscaryPhotographer
Jalin Johnson and Sophie Thatcher
Jalin Johnson and Sophie ThatcherModels

Tags

man in denim overallsdenim overallsman wearing overallscrossbody bagleather crossbody bagcream crossbody bagblack man smilingblack manman smiling

Description

This portrait from the Coach X Observed by Us 2023 ad campaign features model Jalin Johnson captured from a low angle against a clear blue sky. The subject wears light wash denim overalls adorned with embroidered stars over a white t-shirt, accessorized with a cream-colored leather crossbody bag featuring playful mushroom artwork. The composition captures a bright, sunny outdoor aesthetic with natural lighting and lens flare framing the subject's long braided hair.

Style

Editorial, Vertical, Warm, Golden Hour

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Denim (50%)
Pure White (30%)
Nude / Sand (20%)

Background

Clear Sky

Context

Advertising Campaign