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BrandCoach x Observed by Us
ProjectCoach X Observed By Us 2023 Ad Campaign
Smiling woman wearing a wide straw hat and cream knit top against a clear blue sky background

Coach x Observed by Us Coach X Observed By Us 2023 Ad Campaign 2023

Associated creatives

Stuart Vevers
Stuart VeversCoach Creative Director
Jessica Herschko & Kirsten Dunst
Jessica Herschko & Kirsten DunstObserved by Us Creative Directors
Matthew Yoscary
Matthew YoscaryPhotographer
Jalin Johnson and Sophie Thatcher
Jalin Johnson and Sophie ThatcherModels

Tags

smiling woman wearing straw hatsmiling womanwoman wearing straw hatwomanstraw hatcream knit topknit top

Description

This portrait from the Coach x Observed By Us 2023 ad campaign features a smiling woman looking upward against a clear blue sky. She wears a wide straw hat with lettering and a textured cream knit top adorned with small embroidered patches. Her arms are raised as she adjusts her hat, and a shoulder strap from a bag is visible across her torso. The lighting is bright and natural, casting soft shadows under direct sunlight. The composition is captured from a low angle to emphasize the open sky background.

Style

Documentary, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Cream (70%)
Camel (30%)

Background

Clear Sky

Context

Advertising Campaign