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ProjectBrand Identity
Close-up of a white bucket hat with blue embroidered Club Piscine text against a bright blue background

Brand Identity 2025

Associated creatives

Caserne
CaserneGraphic Design
Vincent Castonguay
Vincent CastonguayPhotography
Alexis Quesnel
Alexis Quesnel3D
Cardinal
CardinalStrategy and Media
Visual DPT (Geneviève Bélanger and Christina Louiso)
Visual DPT (Geneviève Bélanger and Christina Louiso)Production

Tags

white bucket hatbucket hatwhite hatClub Piscine bucket hatembroidered hat

Description

This commercial image captures a close-up detail of a white bucket hat featuring blue embroidered Club Piscine lettering across the front. Below the brim, a person wearing round sunglasses with glints of light is partially visible. The shot is set against a vibrant solid blue background, creating a bold and clean color contrast. Photographed by Vincent Castonguay as part of the brand identity project for Club Piscine, the composition highlights clean apparel styling and crisp graphic detailing.

Style

Vertical, Commercial, Clean

Color

Pure White (70%)
Cobalt (30%)

Background

Solid Colour

Context

Advertising Campaign