HAVAIANAS EM ON HOLIDAY 2023

About

This vibrant advertising campaign image for Havaianas, titled Em On Holiday and photographed by Byron Spencer, captures a playful moment against a beach background. A woman with dark curly hair and a blue cap holds a blue floral patterned flip-flop up to her ear as if it were a telephone. Bold white typography overlays the top and bottom of the frame, reading HOLD ON and THEY ARE DOING HAVAIANAS WITH WHO? alongside the Havaianas and Em on Holiday branding logo. The composition features natural outdoor lighting and an editorial style with a humorous tone, showcasing production by RD Productions.