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BrandClub Brugge
ProjectBrand Identity
Large outdoor billboard showing the Club Brugge brand identity with a football player in a blue and black jersey against scaffolding.

Club Brugge Brand Identity 2021

Associated creatives

Studio Dumbar
Studio DumbarGraphic Design

Tags

outdoor billboardbillboardfootball player in jerseyfootball playersoccer playerblue and black jerseysports jerseyclub brugge crestclub cresttypographywe are bruges text

Description

A large outdoor billboard displays the Club Brugge brand identity created by Studio Dumbar. The horizontal signage features bold white and blue typography reading WE ARE BRUGES alongside the club crest and the phrase NO SWEAT NO GLORY. A male football player wearing a blue and black striped jersey is depicted pointing outward against a dark background. The billboard is mounted above a street-level structure against a backdrop of historic urban architecture and scaffolding.

Style

Horizontal, Commercial, Clean

Industries

Soccer

Color

Royal Blue (50%)
Jet Black (30%)
Pure White (20%)

Background

Street

Context

Out of Home (OOH)