CAP Dept. Brand Identity 2019

Description

This brand identity project for CAP Dept. features a clean and minimal graphic design approach. The composition displays a white cotton baseball cap with the embroidered text CAP 008 HOTEL resting on a textured blue surface, paired with neatly arranged white cards marked with numerical grids and the CAP logo on a white table. The lighting is bright and directional, highlighting the crisp typography and physical textures of fabric and paper. Daily Dialogue contributed graphic design for this clean commercial branding presentation.