Camper Fall 2024 Ad Campaign 2024

Description

This outdoor advertising campaign image for Camper features a diverse group of five models posed casually around a vintage tan pickup truck under a clear blue sky. Photographed by Aitor Laspiur with art direction by Emanuela Amato, the scene captures an earthy, rugged aesthetic with natural lighting. The models wear casual contemporary attire paired with distinctive footwear, positioned across the cab roof, hood, and bed of the vehicle against a mountainous background in Spain.

Style

Editorial, Horizontal, Earthy, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Clear Sky

Context

Advertising Campaign