Camper Fall 2024 Ad Campaign 2024

Description

This vertical editorial image from Camper's Fall 2024 ad campaign was captured by photographer Aitor Laspiur with art direction by Emanuela Amato and creative direction by Achilles Ion Gabriel. A model reclines on dry, yellowed grass wearing a dark jacket, black top, denim shorts, grey socks, and black leather boots. The bold white Camper logo is centered across the composition, while bottom text reads Still Pelotas. Still got balls. Natural lighting illuminates the outdoor setting in Spain, highlighting tactile textures in the grass, denim, and leather.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Footwear

Color

Background

Meadow

Context

Advertising Campaign