Camper Fall 2024 Ad Campaign 2024

Description

The Fall 2024 ad campaign for Camper, photographed by Aitor Laspiur with art direction by Emanuela Amato, captures a group of people gathered outdoors on stone paving beneath a traditional portico in Spain. In the foreground, a model holds an apple while leaning against a column, wearing casual attire paired with distinct footwear. To the left, an elderly man plays an acoustic guitar while seated, accompanied by several other models in various candid and posed interactions. The natural lighting and earthy color palette highlight the relaxed yet art-directed atmosphere of the campaign, featuring casting by Gaze Casting.

Style

Editorial, Vertical, Earthy

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

House

Context

Advertising Campaign