BrandCale
ProjectBrand Identity

Cale Brand Identity 2021
Associated creatives
Tags
Description
This image for the Cale brand identity project features a still-life composition of white roses and clusters of red grapes set against a muted, earthy dark background. A clean white outline logo featuring a crescent moon above a goblet is centrally overlaid on the arrangement. The lighting is soft and natural, emphasizing the delicate petal textures and the rich tones of the fruit. Meiwen See contributed graphic design for the project.
Style
Artistic, Horizontal, Earthy, Minimalist
Techniques
Natural light
Color
Pure White (50%)
Burgundy (50%)
Background
Solid Colour
Context
Advertising Campaign