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BrandBurberry
ProjectSummer 2025 Ad Campaign
Rosie Huntington-Whiteley and Jack Draper jumping into the sea for Burberry Summer 2025 Ad Campaign

Burberry Summer 2025 Ad Campaign 2025

Associated creatives

Daniel Lee
Daniel LeeBurberry Creative Director
Drew Vickers
Drew VickersPhotographer & Director
Lane & Associates
Lane & AssociatesArtistic Direction
Jeremy Valender
Jeremy ValenderDirector of Photography
Rosie Huntington-Whiteley
Rosie Huntington-WhiteleyModels
Alva Claire
Alva ClaireModels
 Babacar N’Doye
 Babacar N’DoyeModels
& Jack Draper
& Jack DraperModels
‘Sailing By’ written by Ronald Binge and performed by The Perry-Gardner Orchestra
‘Sailing By’ written by Ronald Binge and performed by The Perry-Gardner Orchestra

Tags

woman jumping into seawoman jumpingwoman in bikinirosie huntington whiteley jumpingrosie huntington whiteleyman jumping into seaman jumpingman in swim trunksjack draper jumpingjack draper

Description

Part of the Burberry Summer 2025 Ad Campaign, this image captures models Rosie Huntington-Whiteley and Jack Draper mid-air as they jump into the open sea. Photographed by Drew Vickers with creative direction by Daniel Lee, the dynamic shot highlights the pair wearing archival check swimwear against deep blue ocean water. Natural lighting illuminates the candid motion of the dive, framed against the rippling surface of the sea. The composition emphasizes fluid energy and coastal freedom within a high-fashion narrative framework.

Style

Editorial, Vertical, Warm

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Beige (50%)
Navy (50%)

Background

Ocean

Context

Advertising Campaign