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  • ·BOSS Fall 2024 Campaign Portrait with Burna Boy
BrandBOSS
ProjectFall 2024 Ad Campaign
Burna Boy in a dark suit and leather jacket against a black studio background for BOSS Fall 2024 campaign

BOSS Fall 2024 Ad Campaign 2024

Associated creatives

Trey Laird
Trey LairdCreative Director
Mikael Jansson
Mikael JanssonPhotographer
David Beckham
David BeckhamModels
Naomi Campbell
Naomi CampbellModels
Lee Jong-suk
Lee Jong-sukModels
Gisele Bündchen
Gisele BündchenModels
Burna Boy
Burna BoyModels
and Matteo Berrettini
and Matteo BerrettiniModels

Tags

burna boyburna boy portraitman in suitleather jackettailored suitblack manblack man in suit

Description

Burna Boy is featured in a striking monochrome studio portrait for the BOSS Fall 2024 ad campaign, photographed by Mikael Jansson with creative direction by Trey Laird. He wears a layered tailored suit jacket underneath a dark leather coat, styled with a tie. The low-key lighting creates sharp highlights and deep shadows across his face and attire against a dark background.

Style

Horizontal, Commercial, Monochrome

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Jet Black (60%)
Charcoal (40%)

Background

Black Seamless

Context

Advertising Campaign