Brand
ProjectJoie

Blue Illusion Joie 2024
Associated creatives
Tags
Description
This fashion campaign portrait for Blue Illusion Joie features a female model posing within an architectural setting with warm, golden hour sunlight streaming across the stone floor. She wears a sleeveless blue denim jumpsuit, a wide-brimmed straw hat with a white crown, and a woven tan leather handbag held in her hand. Her accessories include a gold chain necklace and hoop earrings. She stands behind a decorative, scrolling wrought-iron frame that adds a framed compositional element to the shot. The background reveals rustic stone architecture, a hanging chandelier, and warm ambient light.
Style
Editorial, Vertical, Warm, Golden Hour
Techniques
Natural light
Industries
Designer Fashion
Color
Navy (60%)
Caramel (30%)
Pure White (10%)
Background
House
Context
Advertising Campaign