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ProjectJoie
Woman in floral print dress seated on a wooden chair holding her hair against a warm building exterior background

Blue Illusion Joie 2024

Associated creatives

Tags

Description

This fashion campaign portrait for Blue Illusion's Joie project was photographed by Steve Tognazzini, with styling by Bec Cole and makeup by Krystle Rose. A woman sits gracefully on a rustic wooden chair placed on a stone terrace against a warm stucco wall and glass doors. She wears a cream-colored midi dress adorned with a bold floral pattern featuring red, pink, and dark olive flower motifs, paired with brown leather flat sandals. A leather handbag filled with deep pink and orange dahlias rests on the floor beside the chair. The lighting is soft and golden, casting gentle highlights across the scene with a warm color palette.

Style

Horizontal, Commercial, Warm, Golden Hour

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Cream (50%)
Caramel (30%)
Burgundy (20%)

Background

House

Context

Advertising Campaign