Brand
ProjectJoie

Blue Illusion Joie 2024
Associated creatives
Tags
Description
This fashion campaign portrait for Blue Illusion's Joie project was photographed by Steve Tognazzini, with styling by Bec Cole and makeup by Krystle Rose. A woman sits gracefully on a rustic wooden chair placed on a stone terrace against a warm stucco wall and glass doors. She wears a cream-colored midi dress adorned with a bold floral pattern featuring red, pink, and dark olive flower motifs, paired with brown leather flat sandals. A leather handbag filled with deep pink and orange dahlias rests on the floor beside the chair. The lighting is soft and golden, casting gentle highlights across the scene with a warm color palette.
Style
Horizontal, Commercial, Warm, Golden Hour
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Cream (50%)
Caramel (30%)
Burgundy (20%)
Background
House
Context
Advertising Campaign