Betsey Johnson Betsey Johnson's Pride Campaign feat. Gottmik 2025

Description

Drag artist Gottmik poses dynamically for Betsey Johnson's Pride campaign, photographed by Matthew Hawkes with creative direction by James Worthington Demolet. Styled by Ryan Young, Gottmik wears a fitted black button-front jacket, sheer black fishnets with three-dimensional floral rosettes, and black high heels. The look is accessorized with glossy red latex gloves, a red latex hood, an oversized red baker boy cap, and a printed black shoulder bag. Gottmik's signature white face paint, graphic black eye makeup, and black lipstick stand out sharply against the clean white studio backdrop, complemented by the brand's metallic script logo across the lower frame.

Style

Vertical, Commercial, playful, Graphic

Techniques

Beauty Light

Industries

Designer Fashion

Event

Pride

Color

Background

White Seamless, Residential Building

Context

Advertising Campaign