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Gottmik posing in a strapless polka dot dress, gloves, and a large ruffled headdress against a white background with Betsey Johnson logo.

Betsey Johnson Betsey Johnson's Pride Campaign feat. Gottmik 2025

Associated creatives

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Description

Drag performer Gottmik poses against a seamless white studio backdrop for the Betsey Johnson Pride campaign, photographed by Matthew Hawkes with creative direction by James Worthington Demolet. The styling by Ryan Young features a strapless ivory and black polka dot dress with a bubble silhouette, complemented by matching polka dot opera gloves and black fishnet tights. A dramatic, pleated fan-like headdress frames the head, which is styled with white and black polka-dotted face makeup and turquoise statement earrings. The iconic Betsey Johnson signature logo is overlaid across the center of the frame.

Style

Vertical, Commercial, Polished, Graphic

Techniques

Beauty Light

Industries

Designer Fashion

Event

Pride

Color

Off-White (50%)
Jet Black (40%)

Background

White Seamless, Residential Building

Context

Advertising Campaign