Balmain Holiday 2025 Ad Campaign 2025

Description

Balmain Holiday 2025 ad campaign image photographed by John Yuyi, featuring creative direction by Ezra Petronio and Lana Petrusevych. A short-haired brunette model stands in a domestic walk-in closet interior, wearing a structured grey blazer and matching shorts, while holding a vibrant red handbag with a chain strap. The composition uses a large mirror to reflect the full-length figure and interior panelling, creating a sense of depth. Soft natural lighting illuminates the wood flooring and neutral wall tones, highlighting the polished textures of the apparel.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Hallway

Context

Advertising Campaign