BrandBally
ProjectFall 2024 Ad Campaign

Bally Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This black and white editorial image from Bally's Fall 2024 ad campaign features a split composition combining outdoor candid photography on the left with a detailed studio crop of footwear on the right. The campaign was photographed by Olivier Kervern with creative direction by Simone Bellotti and art direction by Matthieu da Rocha. Styling is credited to Charlotte Collet, with hair by Anthony Turner and makeup by Lucia Pica. The layout contrasts outdoor scenes of individuals relaxing in the grass with a sharp close-up shot of a model wearing dark Mary Jane shoes beneath bold Bally branding at the base.
Style
Editorial, Horizontal, Monochrome
Techniques
Analogue / film
Industries
Luxury Fashion Houses
Color
Jet Black (60%)
Pure White (40%)
Background
White Seamless
Context
Advertising Campaign



