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Brand
Balenciaga
ProjectUnder Armour Series Fall 2024 Ad Campaign
Black man running in black athletic jacket and pants with motion blur against a dark background

Balenciaga Under Armour Series Fall 2024 Ad Campaign 2024

Associated creatives

Demna
DemnaBalenciaga Creative Director
Joseph Kadow
Joseph KadowPhotographer & Videographer

Tags

black man runningblack manman runningblack athletic jacketathletic jacketblack trouserssportswear

Description

A black man is captured mid-run wearing a black athletic jacket and matching black trousers in a studio setting. The photograph utilizes motion blur around the subject to convey high-speed movement against a dark background. The lighting is low-key, highlighting the athletic silhouette and texture of the sportswear. This image is part of the Under Armour Series Fall 2024 Ad Campaign for Balenciaga, photographed by Joseph Kadow.