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Balenciaga mirrored ski goggles resting on a light sandy beach with gentle ocean waves in the background.

Balenciaga High Summer 2025 Ad Campaign 2025

Associated creatives

Description

This image features a product shot for the Balenciaga High Summer 2025 ad campaign, photographed by Roe Ethridge. A pair of mirrored ski goggles with a prominent logo strap rests directly on the pale sand of a beach. In the background, gentle white foam laps against the shoreline where turquoise ocean water meets the sand. Text reads "soak up the sun" at the top and "BALENCIAGA" prominently near the bottom. The composition uses bright, natural lighting and a vertical framing.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

Eyewear

Color

Silver (metallic) (50%)

Jet Black (50%)

Background

Sandy Beach

Context

Advertising Campaign