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Balenciaga black leather shoulder bag resting on a wooden dock with an ocean sunset in the background.

Balenciaga High Summer 2025 Ad Campaign 2025

Associated creatives

Tags

Description

This advertising campaign image for Balenciaga's High Summer 2025 collection features the Carrie bag as the central hero object. Photographed by Roe Ethridge, the dark leather shoulder bag with twin straps rests on a polished wooden deck. In the background, a tranquil ocean stretches toward a warm, golden sunset sky with soft pink and orange hues. Typographic text reading 'meet Carrie' appears near the top, while 'BALENCIAGA' and promotional copy are displayed near the bottom of the vertical frame.

Style

Vertical, Commercial, Warm, Golden Hour

Techniques

Natural light

Industries

Bags & Accessories

Color

Jet Black (100%)

Background

Bridge

Context

Advertising Campaign