Balenciaga High Summer 2025 Ad Campaign 2025

Description

This commercial campaign image for Balenciaga's High Summer 2025 collection was photographed by Roe Ethridge. The shot features a woven straw basket bag with dark leather handles and strap details placed upright on a minimalist white chair. The chair and bag sit on bright white sand against a backdrop of vibrant turquoise ocean water under a clear horizon. Clean typography at the top reads "le city basket bag" while bold black branding appears at the bottom. The lighting is bright and natural, creating crisp shadows on the sand.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

Bags & Accessories

Color

Background

Sandy Beach

Context

Advertising Campaign