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BrandArts House
ProjectBrand Identity
White toaster equipped with caster wheels containing two toasted slices of bread on a grey backdrop

Arts House Brand Identity 2018

Associated creatives

M.Giesser
M.GiesserGraphic Design

Tags

white toaster with wheelstoaster with wheelswhite toastertoastertoasted breadtoast

Description

This graphic design project for Arts House features a whimsical white toaster fitted with grey caster wheels holding two slices of toasted bread. The subject is captured against a clean neutral grey backdrop with soft natural lighting. The clean composition is complemented by minimal typography in the upper portion reading Arts House and Season 1, 2018. Designed by M.Giesser, the piece showcases a playful conceptual object study within a brand identity context.

Style

Artistic, Vertical, Clean, Minimalist

Techniques

Typography

Color

Pure White (50%)
Medium Grey (30%)
Caramel (20%)

Background

Grey Seamless

Context

Advertising Campaign