Brand
ProjectSweatfleece 2025

Aritzia Sweatfleece 2025 2025
Associated creatives
Tags
Description
Model Valerie Scherzinger poses in a classic dark navy crewneck sweatshirt for the Aritzia Sweatfleece 2025 campaign, photographed by Claudio Robles with creative direction by Sami Barker. Shot against a solid blue seamless studio backdrop, the composition frames the model in a clean vertical close-up as she glances over her shoulder directly toward the camera. Minimal makeup by Michaela Bosch highlights natural features complemented by a short, textured brunette hairstyle with bangs.
Style
Vertical, Commercial, Cool, Clean
Techniques
Soft Light
Industries
High Street Fashion
Color
Navy (60%)
Chocolate (20%)
Background
Coloured Seamless
Context
Advertising Campaign

