Brand
ProjectSummer Skate

Ami Summer Skate 2023
Associated creatives
Tags
Description
This fashion campaign image for Ami, titled Summer Skate, features models gathered on outdoor concrete steps. Photographed by Adam Peter Johnson with fashion editing and styling by Nelly Carle, the scene captures a relaxed editorial mood. The models wear casual apparel including light-colored sneakers, socks, and loose trousers, seated near skateboards against an urban architectural backdrop under natural daylight.
Style
Editorial, Vertical, Warm, Clean
Techniques
Analogue / film, Natural light
Industries
Designer Fashion
Color
Cream (50%)
Beige (30%)
Denim (20%)
Background
Carpark
Context
Advertising Campaign