Ami Fall 2024 Ad Campaign Part 2 2024

Description

This portrait from the Ami Fall 2024 ad campaign features model Henry Lau posing against a dark vertical wooden paneled wall. He wears a glossy black patent leather jacket over a dark sweater paired with matching patent leather trousers. The lighting highlights the reflective textures of the attire while maintaining deep, moody tones across the composition. Vitali Gelwich captured the campaign image in Shanghai under the creative direction of Alexandre Mattiussi.

Style

Vertical, Commercial, Moody, Glossy

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Background

Wood Texture

Context

Advertising Campaign