Alchemy Brand Identity 2020

Description

This product photograph features a roll of white adhesive tape unspooling diagonally across a seamless neutral grey background. The tape is printed with repeated typography displaying the Alchemy brand name. Sharp directional lighting creates a distinct, angled shadow that stretches across the surface, enhancing the minimal composition. The project was created for Alchemy with graphic design by Underline Studio and photography by Paul Weeks.