The Woolmark Company A Tale of Traceability 2024

Description

A portrait from The Woolmark Company campaign A Tale of Traceability, photographed by Kin Chan Choedel with make-up by Steph Lai and produced by Khiera Nicole. The vertical composition features a man with dark curly hair wearing a cream top and a draped textured scarf, posing outdoors beside a sheep. Natural light illuminates the scene against an open sky and sparse landscape background, captured with a soft aesthetic and film-like quality.

Style

Editorial, Vertical, Warm, Nostalgic

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Background

Clear Sky

Context

Advertising Campaign