017 Shop RM : 017 Brand Collateral 2025

Description

A striking low-key fashion portrait captures a model in profile against an inky black background, presented in a minimalist cream-bordered format. Hard, dramatic directional light carves out the contours of the model's cheek, lips, ear, and slicked-back hairstyle while leaving much of the facial plane in deep shadow. She wears polished hoop earrings and a wide black choker necklace embellished with sparkling WE11DONE typography. Creative direction for the 017 Shop project was led by Matija Gabrilo.

Style

Editorial, Vertical, Moody

Techniques

Low-key / chiaroscuro

Industries

Designer Fashion

Color

Background

Black Seamless

Context

Editorial