Brand
ProjectRM : 017 Brand Collateral

017 Shop RM : 017 Brand Collateral 2025
Associated creatives
Tags
Description
A tight, angled close-up portrait captures a face oriented sideways against a saturated crimson background. The subject features dark, slicked-back hair illuminated by a sharp lime-green light across the temple and hairline. High-contrast lighting creates dramatic depth across the facial contours and lips while isolating the subject against the solid backdrop. Created for 017 Shop under the creative direction of Matija Gabrilo.
Style
Editorial, Horizontal, Saturated, Neon
Techniques
Hard Light
Industries
Designer Fashion
Color
Jet Black (30%)
Background
White Seamless, Coloured Seamless
Context
Advertising Campaign
