Household & Cleaning Products

Household & Cleaning Products photography has to sell something invisible — clean is the absence of dirt and germs, not a visible feature. On Visie, that craft spans campaign and product photography for marques like Clorox, Tide, Lysol, and Febreze, often using dyed liquids or UV lighting to make the invisible visible on camera.

3 projects·0 creatives·5 brands

This week's top Household & Cleaning Products projects

This week's top Household & Cleaning Products projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.

Project

Wrangler · For the Ride of Life

Wrangler’s 'For the Ride of Life' brand film is an energetic exploration of lifestyle and movement. The project presents a fast-paced montage capturing diverse expressions of youth culture, ranging from urban skateboarding and coastal roller skating to horseback riding through city environments. Directed with a focus on fluid transitions and kinetic momentum, the film employs cinematic live-action techniques and aerial drone footage to link disparate settings. The visual narrative channels a sense of movement through both interior gaming spaces and sun-drenched outdoor locations, supported by original music and sound design from Heavy Duty Projects.

See all Household & Cleaning Products projects